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PRESS & EVENTS


8th February 2008
Add2Phone launches a new product to help service providers manage the content in mobile web sites
Add2Phone's mCMS is a forms-based mobile content management system that allows publishers to create standards-compliant content for mobile devices without the need to have any knowledge of XHTML or programming. A selection of predefined site templates allow publishers to create rich content with text, images and video, while maintaining a structured layout throughout the site.
[read more]
 
14th January 2008
eZee, inc. and Add2Phone Form Partnership
Mobile marketing platform company, eZee and mobile marketing and advertising company Add2Phone combine technologies and go to market.
[read more]
 
14th November 2007
dotMobi Advisory Group (MAG) releases
"Mobile Advertising Position Paper".
The paper shows Add2Phone to be a leading mobile advertising technology provider. It can be downloaded here.
 
9th July 2007
Add2Phone partners with Small Screen Media for mobile internet advertising co-operation in Finland.
Add2Phone and Small Screen Media offers advertisers a full end to end service including: Media planning & placement, ad creative development, branded mobile site design and build, campaign management, online reporting to monitor success and post campaign analysis and reporting
 
16th May 2007
Add2Phone developed a mobile web portal (helsinki.mobi) for the Greater Helsinki Promotion.
The portal was developed to promote services and shops that Helsinki has to offer. The portal comes with the business opportunity of advertising built-in, as provided by Add2Phone's mobile ad-serving solution, MaMa.
 
9th March 2007
MaMa – Mobile Advertising Management for Agencies
Add2Phone has an advanced white label mobile advertising solution designed for Agencies who wish to manage their own advertiser and publisher network.
[read more]
 
11th April 2006
Add2Phone and MCN launch collaboration in Mobile Search Advertising
Add2Phone and MCN launch collaboration in Mobile Search Advertising
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11th April 2006
Add2Phone Ltd agrees a partnership in Russia with access to over 100 million mobile users in Russia and Kazakhstan
Add2Phone has signed an agreement to collaborate in mobile marketing with the BeWeb Interactive Agency. The Agency belongs to one of the largest independent Russian communication groups, TWIGA Communication Group. The agreement focuses on delivering managed mobile marketing and advertising services to brands in Russia and Kazakhstan.
[read more]
 
30th June 2005
Add2Phone and EGET launch collaboration in Mobile Gaming and Marketing
Add2Phone and EGET today announces a partnership, focused around the latest release of EGET WinOne™ Mobile Gaming Platform. Theplatform gives gaming operators a compelling reason to expand their businesses into the mobile channel.
[read more]
 
24th September 2004
Add2Phone and Oulu University bring more power to mobile marketing
In Finland, an international consortium of research institutes and companies launched a large research project on mobile communications to seek fresh ways to enhance mobile marketing communications in Raahe and Ylivieska districts. The objective of the PEAR (Personalized Mobile Advertising Services) project, launched at the beginning of August 2004, is to investigate and solve the obstacles of development and mushrooming of mobile marketing in Finland.
[read more]
 
18th August 2004
Success Story of the Month
HP Turkey Taps the Bazaar for Turkcell Solution

With the help of the HP Mobile E-Services Bazaar, Turkcell, one of the largest GSM operators in Europe, is getting a mobile marketing boost. HP Turkey and Finland-based Add2Phone have teamed up with a solution that will allow Turkcell to easily manage the generation and deployment of customized mobile marketing campaigns for internal and external programs and brands.
[read more]
 
5th November 2004
Add2Phone gains access to advanced Nokia technical and marketing support

Mobile marketing pioneer joins industry leaders in Forum Nokia PRO, a program that provides advanced technical, business development and marketing support to select mobile software companies.
[read more]
 
19th February 2004
Add2Phone and Geniem introduce Mobile Music Promotion solution for the music industry
Add2Phone and Geniem, two HP Mobile E-Services Bazaar members, have today announced a complete set of marketing and m-commerce applications for music industry to promote and sell mobile music content.
[read more]
 
22nd September 2003
Add2Phone introduces PresenceGate, a presence-enabled content distribution solution
Add2Phone, a leading software vendor for mobile marketing and content applications launches PresenceGate at the Mobile Commerce World exhibition in London. PresenceGate enables mobile operators to discretely deliver content, marketing and customer care messages into presence-enabled mobile phones.
[read more]
 
1st August 2003
HP and Add2Phone partner to provide innovative MMS end-user services to mobile operators
Hewlett-Packard, Add2Phone's global partner, has put together the HP MMS Bazaar Bundle - a complete set of applications and content from HP’s Mobile Bazaar program designed to enable mobile operators to launch proven and innovative MMS end-user services easily and cost-effectively.
[read more]
 
28th February 2003

12snap and Add2Phone Form Partnership to Continue to Dominate Mobile Marketing in Europe
12snap today announced its partnership with Add2Phone, a leading provider of mobile marketing software, confirming its position as Europe’s leading mobile marketing and media sales company.

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13th January 2003

Add2Phone delivers Mobile Content and Competition Server products to Twister Interactive AG
Add2Phone Ltd., the leading Mobile Marketing technology company, has contracted a software license agreement with Twister Interactive AG in Switzerland.

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29th November 2002

Add2Phone provides MMS Content Solution to DNA Finland

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19th November 2002

Starhome and Add2Phone form global partnership in mobile marketing solutions for mobile operators
Starhome, a leading global mobile applications service provider, and Add2Phone, the market-leading developer of mobile marketing technology, today announced a partnership aimed at providing mobile marketing solutions to network operators. Offered in an ASP mode, the Mobile Advertising Server can be quickly deployed to enable interactive permission-based campaigns and customer loyalty applications.

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8th December 2002

Add2Phone delivers Mobile Advertising Server to Sonera Zed
Global reach for Add2Phone's mobile marketing applications

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28th June 2002

Add2Phone and Tilt.tv launch Tilt Mobile Club for SMS and JAVA gamers
HELSINKI, FINLAND - Finnish cross-media production company Intervisio Oy and Add2Phone, a leading provider of mobile marketing technology have launched Tilt Mobile Club for console and PC gaming enthusiasts in the Finnish market. Based on the success of Tilt.tv gaming show, Tilt Mobile Club enables the viewers to join a mobile service consisting of game news alerts and special offers and interactive SMS content.

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21st September 2001

PlusDial and Add2Phone provide SMS-based ticket service for Helsinki City Transport
Helsinki City Transport introduces text messages as travel tickets during the International Car Free Day Campaign (22nd-23rd September). The world's first mobile ticket service for public transport is provided by PlusDial MTSP together with technology partner Add2Phone Ltd.

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23rd April 2001

Add2Phone Introduces Mobile Service Marketer
At the Mobile Expo Communications event April 24-25 in Helsinki, Add2Phone introduces Mobile Service Marketer, a new mobile marketing service that makes it possible for the providers of mobile services to radically increase the revenue generated by their mobile services. This service increases the use of SMS based mobile services, without compromising mobile subscriber privacy. The Mobile Service Marketer is a versatile marketing campaign implemented in the mobile media, with campaign set-up, execution and results reporting provided by Add2Phone. The Mobile Service Marketer service concept is deployable for increasing the revenue of any SMS or WAP based mobile service.

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