PRESENCEGATE

Add2Phone PresenceGate is a mobile Internet application that enables discrete content delivery and mobile marketing into presence-enabled mobile terminals. PresenceGate increases mobile data revenues by enabling non-intrusive content delivery of up-to-date information services, such as weather, stock alerts and mobile marketing over GPRS to mobile phones.

PresenceGate provides the following functionalities to mobile operators:

• Easy creation, management and distribution of content and mobile marketing to presence-enabled terminals, such as the Nokia 6220
  
• Fast deployment of innovative presence services
  
• Includes internal content database and dynamic updates from external services
  
• Real-time reporting and statistics

PRESENCEGATE SOLUTION

Add2Phone PresenceGate has built-in support for the Nokia Presence Server using Web Services Interface (WSI). Nokia Presence Server allows operators to offer their mobile subscribers convenient and easy to use presence-enhanced services. The information is exchanged according to the open standardized protocol as defined by the Open Mobile Alliance (OMA).

Integration with Add2Phone SMASH, the leading mobile marketing solution, provides further features including interactive SMS/MMS services which may be marketed by using a presence-enabled campaign, and advanced logic for dynamic advertising management.

Images on the right display typical presence-enabled content and marketing services. Using Add2Phone PresenceGate with mobile operator's network components the delivery of dynamic content into presence-enabled terminals is simple and straight-forward.

See also SMASH product.